Effective cosmetic branding and packaging design helps in pushing
potential customers to take the product off the shelves and buy them.
Skincare consumers are cautious and savvy. They choose products that
align with their personal values. Hence, for skincare products,
packaging is one of the most important brand touch point to communicate
the brand's values or core belief, so that it creates an instant connect
with the potential customer.
OH! Design Studio designed the
brand identity and product packaging for a London-based organic skincare
brand. Through the typographic mnemonic and the subtle line patterns
representing facial and earth contour, the identity connects well with
the brand’s core belief i.e. all our beauty needs can be met from the
Earth’s natural resources.
For packaging designs, view the presentation below:
Beauty Product Branding And Packaging By OH! Design Studio from OH! Design Studio
