Corporate brochure is an important company marketing collateral for every business. It gives a voice to the company. It communicates the brand values, highlights the brand strengths and creates the desired brand image which is made up of facts, vision and feelings. When used strategically, a corporate brochure can serve as an excellent tool for corporate storytelling.
Increasingly, marketers are deciding to make company brochures more engaging. They are embracing a different style of corporate brochure design to take it to the next level.
What is it that marketers are doing differently?
Well, they are indulging in presenting the company information in a highly visually engaging way. Marketers are opting for coffee table book inspired corporate brochures to present their brand in a memorable way.
Corporate Brochures Inspired by Coffee Table Book Format
Coffee table book format is larger and lavishly illustrated. They are like high-end art books and designed to offer visual treats to its readers.
Leading Indian coffee table book design company OH! Design Studio believes that presenting a company brochure in the form of a coffee table book is a wonderful way to create a powerful visual impact on the readers and stakeholders of the company.
Here are some such corporate brochure projects shared by one of the top corporate brochure design companies in India — OH! Design Studio. OH! Design, a Mumbai-based integrated branding and digital marketing agency, specializes in designing compelling, inspiring and state-of-the-art coffee table books.
1. Portfolio of a leading Indian architectural & interior design firm
ZZ Architects use this brochure as a coffee table book to engage their clientele in the reception area or meeting rooms ,while the latter is patiently waiting for their host to join them.
The brochure has a grand and exclusive feel to it. At the same time, the graphics are modern and clean. Together these elements communicate and highlight the brand promise of the client’s firm and do justice to the presentation of their bespoke and contemporary projects.
2. Corporate brochure for the largest valve manufacturers in India
For more information, connect with OH! Design Studio at letstalk@ohdesignstudio.com
Other links that might interest you:
A unique corporate brochure design for a financial services firm
How Coffee Table Books are used for sparking conversations in marketing.
