Corporate
brochure is an important company marketing collateral for every
business. It gives a voice to the company. It communicates the brand
values, highlights the brand strengths and creates the desired brand
image which is made up of facts, vision and feelings. When used
strategically, a corporate brochure can serve as an excellent tool for
corporate storytelling.Increasingly, marketers are deciding to make company brochures more engaging. They are embracing a different style of corporate...
A branding blog to help business owners and brand managers apply basic principles of branding in marketing and communication design.
Showing posts with label brand design. Show all posts
Showing posts with label brand design. Show all posts
Logo Design By OH! Design Studio For Al Kiera

Branding agency OH! Design Studio recently
designed the brand identity of Al Kiera – an upcoming child development and
learning school in India.
Not all children of school age develop at
the same pace. Some growth barriers develop into more...
OH! Design Studio’s Top Pin On Pinterest

Great photography makes a brochure designer’s
job easier. But real estate brochures are typically designed by developers and
used by realtors much before the property development even starts. The real
challenge for brochure designer is to bring...
Highlight The Brand And Its Message, Not The Design

Brand design and communication design has to do more than just look good.
“Design is not just what it looks like and feels like. Design is how it works” – Steve Jobs.
So what makes great design for brand communication?
Great design...
Branding Mistakes Businesses Make And Its Implications

There are some common mistakes that big and small businesses make when they set their branding goals and invest their time and money to build a recognizable brand.
Branding efforts stop at logo design
When using your favorite cab service,...
What is a Brand?

What is your idea about building a brand?
A nice logo, an interesting name and maybe an appealing look and feel- do you think it ends there?
Brand identity is just a part of brand, but it is not everything.
Then what is a brand?
People...
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